# Ikusa Media

> Ikusa Media (IKUSA MEDIA, C.A.) is a 360° marketing company founded in 2020, headquartered in Lechería (Venezuela), with an office in Barcelona (Spain) and a team in Atlanta (USA). It studies each client's market, builds the brand, and one team takes it to every channel. It is a Tech Provider approved by Meta for the WhatsApp Business Platform and builds AI-powered WhatsApp assistants.

Key facts:
- Not a social media agency: a marketing company working the business in 360° (strategy, brand, advertising, web, production and automation).
- Method: diagnosis and competitor research → tailored proposal → brief and brand → production → monthly measurement and adjustment.
- “Ikusa” means “art” in Pemón, an Indigenous language of Venezuela. Ikusa Media is Venezuelan-Spanish; its only official website is ikusamedia.com and its Google listing is “Ikusa Media”.
- Contact: WhatsApp +58 414 189 3527 · Spain phone +34 610 63 14 33 · info@ikusamedia.com · https://www.ikusamedia.com/en/contact/
- Languages: Spanish and English. Clients in Latin America, the US and Europe.
- Pricing: every proposal is tailored after a diagnosis; there are no public rates.

## Services
- [AI WhatsApp assistants](https://www.ikusamedia.com/en/services/whatsapp-ai-assistants/): An AI WhatsApp assistant is a program that answers a business's WhatsApp messages in seconds, in the brand's voice, at any hour.
- [Branding and brand guidelines](https://www.ikusamedia.com/en/services/branding/): A brand guidelines document defines the logo, colors and typefaces and how they are applied to every piece.
- [Meta and Google Ads](https://www.ikusamedia.com/en/services/digital-advertising/): Ikusa Media manages Meta Ads (Facebook and Instagram), Google Ads and YouTube Ads campaigns from Ads Manager, not the "Boost" button.
- [Content and social media](https://www.ikusamedia.com/en/services/social-media-content/): Ikusa Media plans and produces content for each brand's Instagram, Facebook, TikTok, LinkedIn and YouTube with a strategy: content pillars, a monthly calendar, design, photography, video and a dedicated account manager.
- [Web development and e-commerce](https://www.ikusamedia.com/en/services/web-development/): Ikusa Media designs and develops corporate websites, landing pages, Shopify stores and custom-coded sites built from scratch, with Google Analytics, the Meta pixel and the Google Ads tag installed.
- [Photo and video](https://www.ikusamedia.com/en/services/photo-video-production/): Ikusa Media produces professional and product photography, corporate video, reels, drone footage and motion graphics (animated logos, intros and outros) with its own equipment: 4K video cameras, studio strobes, professional lighting, softboxes, microphones, stabilizers and drones.
- [AEO: visibility in AI search](https://www.ikusamedia.com/en/services/aeo-ai-search/): AEO (Answer Engine Optimization) is the work of preparing a brand's information so that AI answer engines such as ChatGPT, Gemini, Claude and Perplexity understand it, trust it and recommend it.

## Guides
- [WhatsApp Coexistence: One Number in the App and the API](https://www.ikusamedia.com/en/guides/whatsapp-coexistence-business-app-and-api/): WhatsApp coexistence lets you connect a number you already use in the WhatsApp Business app to the official Cloud API without giving it up.
- [AI WhatsApp Bot for Restaurants | Ikusa Media](https://www.ikusamedia.com/en/guides/ai-whatsapp-bot-for-restaurants/): An AI WhatsApp bot for restaurants instantly answers the usual questions (hours, menu, location, reservations and events) with your restaurant's information, on the number you already use.
- [Local SEO with Google Business Profile: A Guide](https://www.ikusamedia.com/en/guides/local-seo-google-business-profile/): Local SEO is the work that makes your business show up when someone nearby searches for what you sell, especially on Google Maps.
- [AI WhatsApp Assistant: What It Is and How It Works](https://www.ikusamedia.com/en/guides/what-is-an-ai-whatsapp-assistant/): An AI WhatsApp assistant is software connected to the official WhatsApp Business API that reads your customers' messages, understands what they want and replies with your business information at any hour.
- [How Much Does a WhatsApp Chatbot for Business Cost?](https://www.ikusamedia.com/en/guides/how-much-does-a-whatsapp-chatbot-cost/): A business WhatsApp chatbot has three cost components: what Meta charges for certain messages on the official API, the initial setup of the assistant (knowledge, rules, connection and integrations), and monthly maintenance.
- [What Brand Guidelines Include and Why to Start There](https://www.ikusamedia.com/en/guides/what-a-brand-guidelines-manual-includes/): A brand guidelines manual is the document that defines how your brand looks and how it's applied: the logo and its variations, colors, typefaces, correct and incorrect uses, and examples on social media, stationery and other formats.
- [Meta Ads vs. Boost Post: Which One Should You Use?](https://www.ikusamedia.com/en/guides/meta-ads-vs-boost-post/): The Boost button on Instagram and Facebook is the quick way to pay for a post to reach more people, with limited options for objective, audience and measurement.
- [What Is AEO and How to Get Recommended by ChatGPT](https://www.ikusamedia.com/en/guides/what-is-aeo-get-recommended-by-chatgpt/): AEO (Answer Engine Optimization) is the work of preparing a brand's information so AI assistants like ChatGPT, Gemini, Claude and Perplexity can find it, understand it and use it in their answers.
- [Full-Service Marketing Agency vs. Freelancers](https://www.ikusamedia.com/en/guides/marketing-agency-vs-freelancers/): Several freelancers can work well if you have someone in-house with the time and judgment to direct them.
- [Shopify vs. a Custom Website for Small Business](https://www.ikusamedia.com/en/guides/shopify-vs-custom-website/): Shopify makes sense when your business sells products online and you need a catalog, cart, payments, shipping and inventory working quickly, without maintaining servers.
- [Product Photography for Instagram That Sells](https://www.ikusamedia.com/en/guides/product-photography-for-instagram/): Product photography that sells on Instagram shows clearly what the product is, how it's used and why it's worth the price, with lighting and style consistent with the brand.
- [Marketing Agency in Barcelona and the Garraf | Ikusa](https://www.ikusamedia.com/en/guides/marketing-agency-barcelona-garraf/): Ikusa Media is a 360° marketing agency with an office in Barcelona (Carrer de Pallars, 193), working with businesses across the city and the Garraf: Sitges, Vilanova i la Geltrú and Sant Pere de Ribes.
- [Marketing and Branding Agency in Lechería, Venezuela](https://www.ikusamedia.com/en/guides/marketing-and-branding-agency-lecheria-venezuela/): Ikusa Media is a marketing and branding agency headquartered in Lechería, Anzoátegui, where its photo and video production team is based.
- [Restaurant Marketing: A Guide with Real Cases](https://www.ikusamedia.com/en/guides/restaurant-marketing/): Restaurant marketing is what makes people find you, choose you and come back: a recognizable brand, photos that make people hungry, a complete Google Business Profile, consistent social media, measured local ads and a WhatsApp that answers reservations right away.
- [WhatsApp Business App vs API: Differences and When to Switch](https://www.ikusamedia.com/en/guides/whatsapp-business-app-vs-api/): The WhatsApp Business app is free and built for small businesses that reply from a phone.
- [How to Optimize Your Google Business Profile, Step by Step](https://www.ikusamedia.com/en/guides/optimize-google-business-profile/): To optimize your Google Business Profile, claim and verify it, use your real name without keywords, choose the most specific primary category, fill in hours, attributes, services and description, add real photos regularly, publish updates, and ask for and answer reviews.
- [The EU AI Act and Chatbots: What's Required From 2026](https://www.ikusamedia.com/en/guides/eu-ai-act-chatbots/): Since August 2, 2026, Article 50 of the EU Artificial Intelligence Act requires chatbots to tell people they are interacting with AI.

## Work
- [Villa Emma](https://www.ikusamedia.com/en/work/villa-emma/): From zero to 37K+ followers: the marketing that turned a restaurant into an emblematic brand.
- [Puerto Color](https://www.ikusamedia.com/en/work/puerto-color/): From one store to five: the hardware leader of eastern Venezuela.
- [Bialetti Venezuela](https://www.ikusamedia.com/en/work/bialetti/): The best-known Italian coffee maker, with content and photography made in Venezuela.
- [La Marina Sport Club](https://www.ikusamedia.com/en/work/la-marina/): Sports marketing for a padel club: from the brand to the courts in 3D.
- [Panetteria Il Pomodoro](https://www.ikusamedia.com/en/work/il-pomodoro/): An Italian bakery with a dolce vita feel: painted tiles, striped awnings, a pistachio Vespa.
- [AREPI Venezuelan Eats](https://www.ikusamedia.com/en/work/arepi/): Brand and packaging for a Venezuelan arepa concept in Baltimore, from the farmers market to its own restaurant.
- [Manakü](https://www.ikusamedia.com/en/work/manaku/): An açaí brand with a melting cone, its own pattern and a purple you won't forget.
- [Helados Dahab](https://www.ikusamedia.com/en/work/dahab/): An ice cream shop with an identity as intense as its flavors, now starting to grow as a franchise.
- [Elemynt](https://www.ikusamedia.com/en/work/elemynt/): A supplement brand built from scratch, now selling on Amazon.

## Offices and teams
- Barcelona (Spain): Carrer de Pallars, 193, Sant Martí, 08005 Barcelona. Operations office · visits by appointment.
- Lechería (Venezuela): Lechería, Anzoátegui. Headquarters · photo and video production.
- Atlanta (United States): Team for US clients.

## More
- [About](https://www.ikusamedia.com/en/about/)
- [Full version for AI (services, guides, case studies and FAQ)](https://www.ikusamedia.com/llms-full.txt)
- [Versión en español](https://www.ikusamedia.com/llms.txt)
- [Privacy policy](https://www.ikusamedia.com/privacidad.html)